Futurpreneur Canada
Digital Marketing & Rebrand
2008 - 2014
Driving growth for Canada's youth entrepreneurship program
I designed, coded, and managed Futurpreneur's monthly email newsletter, including subscriber growth and CASL compliance, while also leading an agency through a full website redesign as part of the organization's rebrand from CYBF to Futurpreneur. Alongside this, I launched a Business Resource Centre to give young entrepreneurs a dedicated home for funding and mentoring resources.
I designed, coded, and managed Futurpreneur's monthly email newsletter, including subscriber growth and CASL compliance, while also leading an agency through a full website redesign as part of the organization's rebrand from CYBF to Futurpreneur. Alongside this, I launched a Business Resource Centre to give young entrepreneurs a dedicated home for funding and mentoring resources.
To drive awareness and applications, I ran Google and Facebook ad campaigns and directed an agency through an integrated ad, email, and contest campaign called Live Your Dream. Together, these efforts grew web traffic by 54%, generated over 100 new business leads, and helped the organization exceed its annual target of 765 startups launched.
To drive awareness and applications, I ran Google and Facebook ad campaigns and directed an agency through an integrated ad, email, and contest campaign called Live Your Dream. Together, these efforts grew web traffic by 54%, generated over 100 new business leads, and helped the organization exceed its annual target of 765 startups launched.
Futurpreneur Canada's Entrepeer Vibe Email Newsletter (2014)
Futurpreneur Canada's Website Homepage
Futurpreneur Canada's Business Resource Centre
